> ## Documentation Index
> Fetch the complete documentation index at: https://docs.linquid.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Create Campaigns and Set Cost Models

> Create campaigns with the right currency and cost model for accurate ROI

# Create Campaigns and Set Cost Models

## Steps

1. Open **Campaigns → Create Campaign**.
2. Enter campaign name and ownership metadata.
3. Select campaign currency.
4. Select cost model (`none`, `cpc`, `cpm`, `cpa`, `revshare`).
5. Set cost value/override as required.
6. Save and verify campaign appears in list.

## Cost model quick meaning

* `none`: no calculated campaign cost.
* `cpc`: cost per click.
* `cpm`: cost per thousand clicks/impressions proxy.
* `cpa`: cost per conversion.
* `revshare`: percentage-based cost on revenue.

## Validation checklist

* Currency is intentional and matches reporting/reconciliation currency.
* Cost model reflects commercial contract logic.
* Analytics cards update after test click/conversion data.

## Related

* `/help/growth/create-and-secure-links`
* `/user-guides/manual/monetization/currencies-cost-models-and-fx`