> ## Documentation Index
> Fetch the complete documentation index at: https://docs.linquid.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Glossary

> Definitions for common Linquid product and analytics terms

# Glossary

## A/B Test

Traffic split setup that sends visitors across multiple destinations using configured weights.

## API Application

OAuth client configuration used for external app integrations (client ID/secret, redirect URIs, scopes).

## API Key

Server-side credential used for privileged workspace automation.

## Attribution

Association of a conversion event to a prior traffic interaction.

## Auto Top-Up

Billing automation that recharges credits when balance drops below a configured threshold.

## Billing Cycle

Time window used for subscription renewal and plan-credit reset.

## Campaign

Strategy container for links, economics, and reporting context.

## Click Limit

Maximum allowed clicks for a link before redirect behavior changes to limit/expired handling.

## Cloaking

Proxy-style presentation behavior for links, used in selected sharing scenarios.

## Commission

Partner earnings record created from qualifying affiliate-attributed outcomes.

## Conversion

Tracked outcome event such as lead, sale, or custom milestone.

## Conversion Status

Lifecycle state of a conversion event (for example pending, approved, refunded, duplicate, fraud).

## Cost Model

Formula used to compute cost metrics (for example CPC, CPM, CPA, revshare).

## Credit Balance

Available spend balance used for billable platform activity.

## Custom Domain

Branded domain used for short-link redirects instead of system domains.

## Customer

Identity-level record built from one or more conversion events.

## Data Retention

Policy that controls how long events, analytics, and related operational data stay queryable.

## Deep Link

Destination that attempts to open a mobile app route with web fallback.

## Domain Verification

DNS/certificate validation state required before a custom domain is fully usable.

## Enrollment

Partner application/invitation record linking a partner to an affiliate program.

## Event Stream

Chronological list of tracked conversion-related activity.

## Export

Downloadable dataset (typically CSV or JSON) used for reconciliation and external analysis.

## Feature Gate

Plan-controlled switch that enables or hides specific modules and capabilities.

## Folder

Organizational grouping used to structure links and campaigns.

## Fraud Check

Traffic-quality validation used to classify suspicious interactions.

## Funnel

View of how traffic moves through stages (clicks, leads, sales, and related milestones).

## FX

Currency exchange conversion used for cross-currency reporting.

## Group (Partner Group)

Affiliate segmentation construct used to organize partners and apply operational controls.

## Integration

Connected external provider used for data ingestion, sync, or outbound automation.

## Integration Status

Operational state of an installed integration (active, paused, error, disconnected).

## Invoice

Financial record used for billing or payout settlement tracking.

## Link

Short redirect object users share with audience traffic.

## Marketplace

Partner discovery surface where programs and applicants can find each other.

## Member Role

Workspace access level (for example owner/admin/editor/viewer) controlling allowed actions.

## Metadata (OG Metadata)

Social-preview fields (title, description, image, video) used when links are shared.

## Partner

Affiliate participant receiving attribution and potential payouts.

## Payout

Disbursement issued for approved partner commissions.

## Pixel Tracking

Browser/client-side conversion instrumentation using publishable credentials and script tags.

## Publishable Key

Client-safe credential used for browser-side tracking flows.

## QR Code

Scannable code mapped to a tracked link destination.

## Reconciliation

Process of matching metrics across analytics views, exports, and financial records.

## Redirect Fallback

Destination used when primary routing/deep-link logic cannot be completed.

## Rule

Conditional routing logic applied to link traffic.

## S2S Postback

Server-to-server conversion submission method that does not rely on browser execution.

## Scope

Reporting level selected in analytics: workspace, campaign, or link.

## SCIM

Identity provisioning protocol used to automate workspace user lifecycle from an IdP.

## SAML SSO

Enterprise single sign-on protocol used for federated login.

## Short Code (Slug)

Human-readable link key used as the path in a short URL.

## Tag

Label used to categorize links/campaigns for filtering and reporting.

## UTM Template

Reusable parameter template for consistent source/medium/campaign attribution.

## Webhook

Signed event delivery from Linquid to an external destination.

## Workspace

Top-level boundary for users, billing, permissions, and data visibility.