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Tracking Pixel

Use a tracking pixel for environments where JavaScript isn’t available.

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Overview

The tracking pixel is a 1x1 transparent image that records impressions when loaded.

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Usage

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Email Tracking

Add to HTML emails: 
<img src="https://track.linquid.io/p/lw_px_your_code.gif"
     width="1"
     height="1"
     alt="" />

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Conversion Pixel

For conversion tracking without JavaScript: 
<img src="https://track.linquid.io/c/lw_ck_click_id.gif?event=purchase&value=99.99"
     width="1"
     height="1"
     alt="" />

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Parameters

ParameterDescription
eventEvent type
valueMonetary value
currencyISO currency code
order_idUnique order ID

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Example URLs

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Basic Impression

https://track.linquid.io/p/lw_px_abc123.gif

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Conversion with Value

https://track.linquid.io/c/lw_ck_xyz789.gif?event=purchase&value=99.99&currency=USD

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With Order ID

https://track.linquid.io/c/lw_ck_xyz789.gif?event=purchase&value=99.99&order_id=ORD-12345

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Email Best Practices

Always use https:// for better deliverability.
Use alt="" for accessibility.
Use width="1" height="1" to make invisible.

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Limitations

  • No JavaScript execution context
  • Single event per pixel load
  • No automatic click ID capture
  • Less accurate than JavaScript SDK
Use the JavaScript SDK when possible. Reserve pixels for email and JavaScript-blocked environments.