Linquid User Manual
This manual explains Linquid from an operator perspective: what each feature does, where to find it in the dashboard, what settings change behavior, and how outcomes appear across reports.What Linquid is built for
Linquid combines four connected systems:- Link and campaign operations for traffic routing.
- Conversion and customer intelligence for lead/sale outcomes.
- Affiliate and partner operations for program growth and payouts.
- Workspace controls for team access, billing, and governance.
Operator personas this manual supports
- Growth operators: traffic routing, campaign optimization, link hygiene, and analytics interpretation.
- Marketing analysts: attribution checks, conversion quality validation, and reporting/export workflows.
- Affiliate managers: partner onboarding, commission governance, and payout operations.
- Workspace administrators: member permissions, identity controls, billing, and security settings.
- Technical operators: integrations, webhooks, keys, and API-connected automation.
How to use this manual
- Start with workspace setup and access.
- Configure campaigns, links, and routing rules.
- Define conversion tracking and customer identity behavior.
- Validate analytics and exports.
- Connect integrations, automation, and payout operations.
Navigation tips
- Use global dashboard search to jump directly to campaigns, links, rules, and pages.
- Use workspace switcher/default workspace settings to avoid editing in the wrong workspace.
- Use page-level filters and date presets consistently before comparing metrics.
Typical lifecycle in Linquid
- Create campaign strategy with cost model and reporting currency.
- Create links and apply routing rules, deep-link options, and security settings.
- Add tracking methods for conversions (pixel, S2S, integrations, or API-based ingestion).
- Validate behavior in analytics tabs and reconcile with exports.
- Scale acquisition via affiliates, partners, and outbound automation.
- Govern usage with plan limits, retention policy, and role-based access controls.
Core entities
| Entity | What it represents | Managed from |
|---|---|---|
| Workspace | Your operating container for users, billing, and data scope | Workspace settings |
| Campaign | Strategy layer for a group of links | Campaigns |
| Link | Redirect object that handles traffic | Links |
| Rule | Conditional routing logic on top of links | Rules |
| Conversion | Tracked outcome (lead, sale, or custom event) | Conversions |
| Customer | Identity record stitched from conversion activity | Customers |
| Partner | External affiliate participant in your program | Affiliates |
| Integration | Connected external provider for ingest or delivery | Integrations |
Data flow model (high level)
| Stage | What happens | What users usually verify |
|---|---|---|
| Traffic in | Visitors hit links and routing rules evaluate conditions | Destination, redirect behavior, and click quality |
| Event capture | Click events and conversion events are ingested | Event status, source tagging, and dedupe behavior |
| Identity stitching | Conversion events map into customer records | Customer profile consolidation and repeat-event behavior |
| Cost/revenue modeling | Campaign/link cost model and event value produce economic metrics | Revenue, cost, ROAS/ROI consistency |
| Analytics serving | Dashboard cards/tables/charts render by scope and date window | Cross-page consistency and trend interpretation |
| Exports/reporting | Teams export data for finance and BI workflows | Reconciliation to in-app totals |
Scope hierarchy and how to read numbers
- Workspace scope: all campaigns and links in the workspace.
- Campaign scope: subset of workspace data for one campaign.
- Link scope: subset of campaign/workspace data for one link.
- Affiliate scope: partner-program perspective with commission and payout context.
- Confirm filters/date ranges are aligned.
- Compare workspace to campaign, then campaign to link.
- Reconcile final values with exports for billing or payout decisions.
What this manual intentionally excludes
- Internal implementation details not needed for customer operations.
- Sensitive or infrastructure-specific deployment data.
- Internal-only support/debug procedures not relevant to operators.
Manual sections
/user-guides/manual/foundations/customer-doc-coverage-checklist/user-guides/manual/foundations/getting-started/user-guides/manual/foundations/end-to-end-setup-playbooks/user-guides/manual/foundations/feature-map-by-page/user-guides/manual/foundations/platform-module-coverage-index/user-guides/manual/foundations/search-support-and-legal-reference/user-guides/manual/workspace/workspaces-and-access/user-guides/manual/workspace/workspace-onboarding-and-governance-playbook/user-guides/manual/workspace/workspace-settings-and-governance-reference/user-guides/manual/workspace/workspace-tabs-and-plan-gates-reference/user-guides/manual/workspace/embeds-and-public-stats-reference/user-guides/manual/workspace/api-access-and-scopes/user-guides/manual/growth/campaigns-links-rules/user-guides/manual/growth/links-and-settings-reference/user-guides/manual/growth/bulk-link-operations-reference/user-guides/manual/growth/rules-conditions-and-operators-reference/user-guides/manual/growth/campaigns-cost-and-budget-reference/user-guides/manual/growth/tags-folders-utm-reference/user-guides/manual/data/conversions-customers/user-guides/manual/data/conversion-tracking-setup-playbook/user-guides/manual/data/conversion-methods-and-event-types-reference/user-guides/manual/data/events-and-customers-operations-reference/user-guides/manual/data/analytics-and-reporting/user-guides/manual/data/analytics-views-reference/user-guides/manual/growth/deep-links-and-qr-reference/user-guides/manual/ecosystem/affiliates-and-partners/user-guides/manual/ecosystem/affiliate-program-operations-reference/user-guides/manual/ecosystem/partner-portal-reference/user-guides/manual/ecosystem/integrations-and-automation/user-guides/manual/ecosystem/provider-setup-playbooks/user-guides/manual/ecosystem/workspace-integrations-reference/user-guides/manual/ecosystem/integrations-and-webhooks-reference/user-guides/manual/monetization/billing-plans-and-credits/user-guides/manual/monetization/plans-pricing-and-limits-reference/user-guides/manual/monetization/plan-gate-validation-playbook/user-guides/manual/monetization/currencies-cost-models-and-fx/user-guides/manual/data/data-retention-and-lifecycle/user-guides/manual/workspace/security-and-compliance/user-guides/manual/workspace/settings-and-preferences/user-guides/manual/data/exports-and-operational-checks/user-guides/manual/foundations/glossary
Recommended reading order by job
| Role | Suggested first chapters |
|---|---|
| Growth operator | getting-started -> campaigns-links-rules -> links-and-settings-reference -> analytics-views-reference |
| Analyst | analytics-and-reporting -> analytics-views-reference -> conversion-methods-and-event-types-reference -> exports-and-operational-checks |
| Affiliate manager | affiliates-and-partners -> affiliate-program-operations-reference -> billing-plans-and-credits |
| Workspace admin | workspaces-and-access -> workspace-settings-and-governance-reference -> security-and-compliance |