Plans, Pricing, and Limits Reference
This page is the operator reference for what each plan unlocks and what it limits.Plan pricing
| Plan | Monthly | Yearly |
|---|---|---|
| Starter | $0 | $0 |
| Plus | $9 | $99 |
| Pro | $29 | $299 |
| Agency | $189 | $1899 |
| Enterprise | Custom (starts at $499) | Custom (starts at $4990) |
Included plan credits
| Plan | Monthly included credits | Yearly included credits |
|---|---|---|
| Starter | $0.00 | $0.00 |
| Plus | $10.00 | $100.00 |
| Pro | $30.00 | $300.00 |
| Agency | $200.00 | $2000.00 |
| Enterprise | Custom | Custom |
- Starter has no monthly plan-credit allocation.
- Yearly allocations are provisioned for the full year.
Credit consumption model
| Action | Cost |
|---|---|
| Standard click | $0.0001 |
| Conversion event | $0.0001 |
| Fraud check | $0.003 |
Top-up controls
| Setting | Value |
|---|---|
| Minimum top-up | $5.00 |
| Maximum top-up | $999.99 |
| Default auto-recharge threshold | $1.00 |
| Default auto-recharge amount | $10.00 |
| Auto-recharge cooldown | 60 minutes |
| Auto-recharge auto-disable after failures | 3 failures |
Resource limits by plan
| Resource | Starter | Plus | Pro | Agency | Enterprise |
|---|---|---|---|---|---|
| Links | 25 | 500 | 50,000 | 500,000 | Unlimited |
| Campaigns | 1 | 5 | 25 | Unlimited | Unlimited |
| Rules per link | 10 | 50 | 200 | Unlimited | Unlimited |
| QR codes | 10 | 50 | Unlimited | Unlimited | Unlimited |
| Custom domains | 0 | 1 | 3 | 10 | Unlimited |
| Team members | 1 | 2 | 5 | 25 | Unlimited |
| Workspaces | 1 | 1 | 3 | 10 | Unlimited |
| API keys | 0 | 1 | 5 | 20 | Unlimited |
| Tags | 5 | 25 | Unlimited | Unlimited | Unlimited |
| Folders | 0 | 10 | 50 | Unlimited | Unlimited |
| Webhooks | 0 | 2 | 5 | 20 | Unlimited |
| UTM templates | 3 | 10 | Unlimited | Unlimited | Unlimited |
- Numeric limits show capacity ceilings.
- Actual availability also depends on feature gates.
- If a feature family is not enabled for your plan, the corresponding module can remain unavailable even if a numeric slot exists.
Retention limits by plan
| Data family | Starter | Plus | Pro | Agency | Enterprise |
|---|---|---|---|---|---|
| Raw click retention | 7 days | 30 days | 90 days | 547 days | 730 days |
| Conversion retention | Not available | Not available | Not available | 547 days | 730 days |
| Aggregate retention | 30 days | 90 days | 180 days | Forever | Forever |
| Export history | Not available | 30 days | 90 days | 547 days | 730 days |
Feature-gate summary
| Feature family | Minimum plan |
|---|---|
| Deep links, API access, advanced routing dimensions | Plus |
| Fraud detection and fraud-scored rules | Pro |
| Revenue tracking, S2S, pixel SDK, webhooks, affiliate system, integrations | Agency |
| Custom JS, white label, SAML/SSO | Enterprise |
Plan selection workflow
- List required modules first (not only expected resource volume).
- Confirm minimum plan for every required module.
- Estimate monthly cost exposure from clicks, conversions, and fraud checks.
- Choose monthly vs yearly based on budget policy and annual commitment.
- Confirm resource ceilings for links, campaigns, users, and domains.
Detailed feature matrix
| Capability | Starter | Plus | Pro | Agency | Enterprise |
|---|---|---|---|---|---|
| Country and region routing | Yes | Yes | Yes | Yes | Yes |
| City geo controls | Yes | Yes | Yes | Yes | Yes |
| Nested rule logic | Yes | Yes | Yes | Yes | Yes |
| Device/OS/browser routing | No | Yes | Yes | Yes | Yes |
| Language and schedule routing | No | Yes | Yes | Yes | Yes |
| Query/referrer/UTM routing | No | Yes | Yes | Yes | Yes |
| API access | No | Yes | Yes | Yes | Yes |
| Deep linking | No | Yes | Yes | Yes | Yes |
| Fraud detection | No | No | Yes | Yes | Yes |
| Webhooks | No | No | No | Yes | Yes |
| Pixel SDK | No | No | No | Yes | Yes |
| Server-to-server postback | No | No | No | Yes | Yes |
| Revenue tracking surfaces | No | No | No | Yes | Yes |
| Affiliate program modules | No | No | No | Yes | Yes |
| Integrations catalog | No | No | No | Yes | Yes |
| White label controls | No | No | No | No | Yes |
| SAML/SSO | No | No | No | No | Yes |
| Custom JS controls | No | No | No | No | Yes |
Downgrade behavior (high-level)
After downgrade, these controls apply immediately:- feature access is restricted to new tier
- unsupported features are disabled
- credits are reset to new tier allocation
- API keys may be revoked
- custom/email domain configuration may require re-setup
- extra team/member permissions are restricted
- recovery window target is 30 days for eligible items
- some settings restore on re-upgrade
- some resources require manual reconfiguration
Upgrade and downgrade validation flow
- Capture baseline feature usage before changing plans.
- Change plan and verify visible tabs/modules update immediately.
- Verify gated actions on non-settings pages as well.
- Verify billing/credits display and usage counters.
- Run one end-to-end smoke flow (link -> conversion -> analytics).
- Document any module that requires manual reconfiguration.
Operational guidance
- Treat this page as your launch contract for plan-aware operations.
- Validate plan gates in each environment before release.
- Run a downgrade simulation in non-production before billing changes.
/user-guides/manual/monetization/billing-plans-and-credits/user-guides/manual/workspace/workspaces-and-access/user-guides/manual/monetization/plan-gate-validation-playbook