Documentation Index
Fetch the complete documentation index at: https://docs.linquid.io/llms.txt
Use this file to discover all available pages before exploring further.
Tags, Folders, and UTM Reference
Organization controls keep large workspaces navigable and analytics interpretable.Tags
Use tags for flexible, cross-cutting labels. Good tag examples:- channel names
- region and language
- experiment cohort
- brand or product line
- use a controlled naming style.
- avoid near-duplicate tags.
- document high-value tags used in reporting.
Folders
Use folders for ownership and structural grouping. Typical folder patterns:- by team
- by region
- by product
- by campaign family
UTM templates
UTM templates standardize tracking parameters across campaigns. Typical fields:- utm_source
- utm_medium
- utm_campaign
- utm_term
- utm_content
- Use reusable templates instead of manual entry.
- Keep naming stable over time.
- Avoid changing UTM conventions mid-campaign.
Governance model
| Control | Best use |
|---|---|
| Tags | Fast filtering and comparative reporting |
| Folders | Ownership boundaries and operational structure |
| UTM templates | Campaign attribution consistency |
Search and filtering workflows
In large workspaces, combine global search with tags/folders to speed operations:- Start with folder filter for ownership scope.
- Apply tags for campaign/channel segmentation.
- Apply date and status filters in analytics pages.
- Export filtered views when reconciling with external systems.
Common mistakes
| Mistake | Result | Fix |
|---|---|---|
| Freeform tag naming by each user | Fragmented filters and reports | Adopt naming standard and merge duplicates |
| Using folders like tags | Poor discoverability | Keep folders structural, tags descriptive |
| Manual UTMs without templates | Inconsistent attribution | Use templates and review periodically |
Monthly organization review
- Merge duplicate tags.
- Archive stale folders.
- Validate top UTM templates against current campaigns.
- Reconcile analytics filters with naming standards.
/user-guides/manual/growth/campaigns-links-rules/user-guides/manual/data/analytics-views-reference/user-guides/manual/data/exports-and-operational-checks

