Skip to main contentConfigure Routing Rules
Steps
- Open link rule editor or Rules page.
- Add conditions (geo, device, browser, OS, referrer, query, time).
- Set destination target for each rule.
- Order rules by priority.
- Verify fallback target is always valid.
- Save and test representative scenarios.
Validation checklist
- Higher-priority rule matches before lower-priority rule.
- Rule conflicts are resolved intentionally.
- No rule chain leaves a click without fallback destination.
/help/growth/create-and-secure-links
/user-guides/manual/growth/rules-conditions-and-operators-reference